Free newsletter subscriptions are offered on our website. Data from the data entry form are transmitted to us when subscribers register for the newsletter. Newsletter registration requires only an e-mail address. A more personalized communication is possible if the first and last name are provided. However, providing a name is not a requirement for newsletter subscriptions. In addition, the following data is collected upon registration:
- Your email address
- IP address of the calling computer
- Date and time of registration
Newsletter Registration and Logging
Our newsletter registration takes place in a so-called double opt-in procedure. After registration you will receive an e-mail requesting confirmation of your registration. This confirmation is necessary so that no one can register with someone else’s e-mail address. Newsletter registrations will be logged in order to prove the registration process was carried out in compliance with legal requirements. This includes the storage of the registration and the confirmation time, as well as the IP address.
Our Newsletter Distribution Service Provider
After a detailed search we selected “CleverReach”, a newsletter dispatch platform from CleverReach GmbH & Co. KG, Muehlenstr. 43, 26180 Rastede, GERMANY. They will be sending our newsletters.
The e-mail addresses of our newsletter recipients, as well as their other data described in the notes, are stored on the servers of CleverReach in Germany. CleverReach uses this information to send and evaluate the newsletters on our behalf.
Furthermore, the newsletter forwarding service provider may, according to its own information, transmit these data in pseudonymous form, without assignment to a user, in order to optimize or improve their own services, e.g. for the technical optimization of the dispatch and the presentation of the newsletters or for statistical purposes, to determine from which countries the recipients come.
However, the newsletter forwarding service provider does not use the data of our newsletter recipients to write them down or to pass them on to third parties. We trust in CleverReach’s reliability, and their IT and data security. CleverReach guarantees compliance with European data protection regulations.
In addition, we have concluded a “Data Processing Agreement” with CleverReach.
In this contract, CleverReach agrees to protect the data of our users, to process it on our behalf in accordance with data protection regulations, and in particular, not to pass it on to third parties.
The Legal Basis for Data Processing
The legal basis for processing the data after the user has registered for the newsletter is the consent of the user according to GDPR Art. 6 para. 1 lit. a. The legal basis for sending the newsletter as a result of the sale of goods or services is UWG § 7 Abs. 3 (the law against unfair business practices). The use of the newsletter forwarding service provider is based on our legitimate interest according to GDPR Art. 6 para. 1 lit. f.
The Purpose of Data Processing
The collection of the user’s e-mail address serves to enable newsletter delivery. Our interest is directed toward implementing a user-friendly and secure newsletter system that serves both to satisfy our business interests and to meet user expectations.
Duration of Storage
The data will be deleted as soon as it is no longer required to fulfill the purposes for which it was obtained. Your e-mail address will therefore be saved as long as your subscription to the newsletter remains active.
Option for Objection and Removal
The receipt of our newsletter can be terminated at any time. In this case the previously given consent is revoked. A link to unsubscribe from the newsletter is provided at the end of each newsletter. After termination, your data will be deleted except for the e-mail address. The e-mail address is stored in a blocked list and is only used to ensure that no further e-mails are sent to your e-mail address.